People have traditionally purchased phone, television, and internet service from three different companies supplied through different sets of wires and cables. Ken has a simpler vision for the future. Using VCA’s lightning-fast fiber optic network, Ken wants to provide VEA members with a one-stop shop for all their connectivity needs. Ken relishes conversing with members and local businesses, finding out what their communications challenges are, and then working out a solution for them. In order to provide the best services possible to members, Ken stays current on technological advancements, exchanges knowledge with peers, and keeps an eye on what competitors are pursuing. These efforts are continually providing new tools and options for VEA members. Ken also keeps abreast of VEA’s needs so he knows where a robust communications network can create synergy between VCA and VEA, saving the coop money and improving the quality of service for members.